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5 reasons why planning in medical marketing is so important? – MEDICAL MARKETING
Good and reasonable planning allows you to effectively manage marketing in a medical institution. Without planning, it is difficult to maintain...
20 common mistakes in medical marketing – MEDICAL MARKETING
I have compiled a list of 20 common medical marketing mistakes below. The list was created based on my experience and observation. In the next...
Medical registration as one of the most important element in medical marketing – MEDICAL MARKETING
Probably many people are thinking now: what does registration for marketing have? Well, it has a lot! Unfortunately, it is often underestimated by...
10 elements that must appear on the website of your medical facility
You open your own medical, dietary physiotherapeutic office, clinic, medical practice and set up or commission a website to be your business card on...
How do you choose a good name for your medical activity?
Coming up with a name for your business / activity is usually a hard nut to crack. It involves many doubts and dilemmas. What name to come up with?...
Marketing strategies
While developing a marketing plan, you should analyze how to achieve your goals and ideas and that is called a marketing strategy. Strategy is a...
Marketing and strategic planning in medical activity subject
In order to implement a good, comprehensive marketing in a healthcare provider, you should start with a proper planning as well as choosing the...
Marketing environment of the subject of therapeutic activity
Philip Kotler defines the marketing environment as a "set of external actors and forces which affect the company's capabilities, development and...
Goals and tasks of marketing in healthcare
The could be a variety of possibilities for marketing in healthcare. A lot depends on the person or entity who sets a goal, the purpose of the goal...
Concept of marketing mix in medical industry
Marketing mix is the most popular marketing concept. This concept was used for the first time in 1948 by J. W. Culliton. It is a combination of...