I often say that medical marketing is not a sprint, but a marathon! This involves a lot of patience, but what else? exactly! One of the most important keys to success in medical marketing is the regularity of our activities. Sometimes we will get worse and sometimes better. But the most important thing is that we do not forgive ourselves and act regularly.


Advantages of regular activities in medical marketing:

– we make a habit of regular activities

– the effects will be longlasting

– our market position will be stable

– we invest in the future

– over time we become a stronger player in the market

– regular actions are well seen by algorithms e.g. Googly, YouTube

– regular operation is positively received by the environment.


How to regularly work in medical marketing?

– self-discipline and  perseverance

– plan fixed days and times during which we will focus on carrying out marketing activities, e.g. every Tuesday from 10 a.m. to 12 p.m.

– if you don’t have time, delegate some tasks

– plan in advance with your action, e.g. with the help of a planner (I invite you to download my free marketing planner for medical professions)

– use ready-made tools to facilitate the planning and execution of tasks.


In the next article, I will introduce various tools to support regular activities in medical marketing.

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